Can Digital Communities Help You Sell More Stuff?

Goodreads is a community just like every other online social network.

What differentiates Goodreads is their focus on books. Even though MySpace and Facebook both have a few different widgets you can add to your account which enable you to display and review books in much the same way, Goodreads can also be added to your […]

[Read more →]

It was bound to happen.
I was screwing around with Wordpress plugins last night when one thing led to another and before I knew what happened, I’d inadvertently committed blogicide.
And it was so young…
My apologies to all my treasured guests, thoughtful commenters and registered users. Please know I didn’t whack you, I just whacked off.
I’ll do […]

[Read more →]

I love Monday morning. A fresh start to a new week of possibilities.
Coffee is ready and it’ll be a least a couple of hours before the phone starts to ring so it’s time to catch up and prioritize.
I rip through email first, categorizing, prioritizing and making immediate schedule adjustments as necessary.
Then, a high speed pass […]

[Read more →]

Chris Brogan asked a two pronged question through his Twitter network late yesterday that got me thinking about the impact that perspective and relevance have on the context of a conversation, and how it’s important to understand and adjust your altitude before making a comment.

To be fair, the second part of Brogan’s query belied his […]

[Read more →]

Now that you’ve got your Twitter account up and Twittering it’s time to build your network.
Back when you were setting your strategy I suggested you answer two questions: What do I want to get out of my social network and why should others care about my involvement?
The answers to those questions are made up of […]

[Read more →]

Signing up for a Twitter account is way easy.
Here’s the short version:

• Go to Twitter.
• Click the green “Get Started – Join” button.
• Choose your username.
• Choose your password.
• Enter the email address that will be associated with your Twitter account.
• Click the “I Accept. Create my account.” button.

That’s it. You’re ready to go.

To personalize your account look for the “settings” […]

[Read more →]

“First I hadda get a MySpace, then Facebook was the place to be. Now you’re telling me I need to do what? Twitter? What the hell is Twitter?”
Exasperated and shaking his head, author and lecturer Jonathan Maberry clapped one of his massive paws to his forehead.
“And why? Why should I be Twittering?”
Here’s why.
Imagine could design […]

[Read more →]

I’m sure you know people who refuse to accept text messaging as a viable method of communication.  For those of us who do use text messaging, it’s become a beneficial, appropriate method to communicate some stuff. Not everything, but some things.
Twitter is what results when text messaging, chat rooms and social networks cross breed.
Twitter allows […]

[Read more →]